

BRANDING TAILORED TO YOU
CUSTOM BRANDING PACKAGES
A Fully Custom Branding Experience—Without The Guesswork.
Every business is different, and your brand should reflect that.
Each customized package has the same starting point; the branding basics that every successful brand needs. Then, we customize! You choose the add ons that you need and we'll build a custom package that reflects everything you need, and nothing you don't.
This process is designed to be clear, collaborative, and tailored to you. Branding doesn't need to feel overwhelming. With transparent pricing, a streamlined process, and thoughtfully curated custom packages, you’ll walk away with a refined, cohesive brand that supports where your business is today—and where it’s headed next.
A SIMPLE, STREAMLINED PROCESS
BRAND FOUNDATION
Each Package Starts With The Same Brand Essentials
Each package includes the branding basics that every successful brand needs. It’s designed to give your business a polished, professional identity that feels cohesive and intentional across all touch points.
ADD-ONS
A Brand That Fits - Nothing more, Nothing Less
Its time to select your custom add-ons that support your specific goals. These add-ons allow you to build a package that is perfect for you. It gives you exactly what you need and nothing that you don't. Each add-on is clearly defined, thoughtfully designed, and priced transparently—so you can customize your experience without surprises.
ONBOARDING
A smooth project starts with clear expectations.
Once you book, you’ll receive a detailed onboarding experience that walks you through the full scope of your custom package. This ensures we’re aligned from the start and allows the creative process to feel efficient, collaborative, and stress-free. You’ll always know what’s happening, what’s coming next, and how your brand is progressing.
LET'S BUILD YOUR CUSTOM BRAND
PACKAGES START AT
TIMELINE: Starting at 4 weeks
*timeline varies based on add-ons, client feedback, and needed revisions.
INVESTMENT: Starting at $1200
*this is the base cost and final cost will depend on selected add-ons.
BRAND FOUNDATION
*This is the base package included in every brand
Logo Suite (Main Logo & Logo Mark)
Color Palette
Typography
Favicon
Business Cards
2x Revisions
Branding Guide
Final Design Files - JPG, PNG, SVG, PDF, EPS
Base Package Starts at $1200
CUSTOM ADD-ONS
*Cost is based on a per asset basis. Ex. (3) brand illustrations is priced at $300 (3 x $100)
Additional Logo - $150
Brand Illustrations - $100
Brand Pattern- $100
Social Media Post - $25
Social Media Post or Story Template - $75
Social Media Highlight Cover - $25
Packing Design - $100
Print Assets (includes price lists, gift cards, loyalty card, stickers, etc.) - $50

A PROCESS THAT'S CLEAR FROM START TO FINISH
THE BRANDING PROCESS
I offer a clear, streamlined process that keeps you informed and confident from start to finish. You'll always know what's happening, what's coming next, what items I need from you in each stage, and how your project is progressing.
I'll guide you through every step and ensure everything feels as simple and stress-free as possible! Because creating a visual brand for your business should be exciting, not confusing!
INQUIRE
Let's chat!
Reach out to me to inquire! Fill out an inquiry form, or send me a message! We'll schedule a discovery call to chat about your business goals and design needs and we'll build your custom project. I'll then send a project proposal to lay out the entire project for your approval.
ONBOARDING
A smooth project starts with clear expectations.
When you approve your project proposal, we will move forward to onboarding. I'll send you an in-depth questionnaire, a deposit invoice (25%), and a contract. These items will need to be completed and returned before we start! We will schedule a strategy call to kick off the project and get headed in the right direction!
CREATIVE DIRECTION
Defining the Look and Feel of Your Brand
During the strategy call, we will dive deep into your project, brand strategy, and creative direction. I will send you a creative direction presentation with two moodboards for you to choose from. This will set the tone for the visual brand!
DESIGN
Where Your Brand Comes to Life
Once a visual direction is selected, the design phase begins. I’ll take it from here—developing your color palette, typography, logos, and supporting brand assets. Everything will be presented to you in a Brand Presentation.
REVISIONS
Refining the Details
During this stage, you’ll have two rounds of revisions to share feedback and request changes. I’ll make any needed adjustments so you feel confident and excited about the final result.
OFFBOARDING
Your Brand, Ready to Launch!
Once you're in love with your new brand, I’ll prepare and package all of your design files and assets. After final payment is received, everything will be delivered along with a brand guide that outlines how to use your new brand—so you’re ready for a confident launch.



ONGOING GRAPHIC DESIGN SUPPORT, WHEN YOU NEED IT
GRAPHIC DESIGN RETAINER
Whether we've just wrapped up a custom branding package, or you have an existing brand, if you need ongoing branding or graphic design support, this service is for you!
Take the stress out of your ongoing design needs with a dedicated graphic design retainer. This is ideal for businesses that require consistent, professional designs to maintain their brand’s polished look. This service ensures you have access to a skilled brand designer when you need them most. My retainer services are flexible to meet your unique needs whether you need minimal monthly support or extensive design work. Let’s keep your brand looking its best, day in and day out!